Sziget Festival

Based in the South of France in Montpellier since 2011, the founders of Midichloriens are specialized in the communication and promotion of European festivals in French-speaking countries: France, Belgium, Switzerland, Luxembourg. We are proud to be chosen by the best award-winning foreign festivals. Thanks to our collaboration, the big, medium and smaller-sized events have all seen an increase in the number of Francophone festival-goers.

ALL ABOUT THE MIDICHLORIANS

Thanks to our complementarity and the diversification of our specialities, we communicate for you with French-speaking festival-goers. Your audience won’t recognise that we are behind the extensive communication campaign presenting your festival, its specialties, advantages and uniqueness. Like the Midichlorians (in French Midichloriens) of the famous Star Wars saga, our goal is to make the link between festivals and the public, both invisible and essential.

We believe that the right focus, or the vocabulary, the colors, the keywords you choose to use, and also a deep knowledge of the market, local contacts and the message you communicate determines your reality, aka your sales.

Let us be your Midichlorians, the invisible Force behind your festival's success!

OUR TEAM

In order to make festivals a success, cultural managers need local knowledge, expertise, cultural embeddedness, experience, have important live press contacts, strategic partnerships, humour and a good sense of rhythm. It is not easy even for French festivals to have that know-how and it is even more difficult for foreign ones to break into the French market. We can provide you effective assistance as the Midichloriens staff has been working in francophone countries for a decade now.

andras

CEO
András DERDÁK

Experiences:
Manager of the Hungarian cultural club "Banán"
Organiser of the Jazz stage at Sziget festival
Art manager of the biggest cultural spot in Hungary "Millenáris"
Cultural diplomate in Paris, France
Festival organizer
Founder of Midichloriens

E-mail me !

anita

Communications Director
Anita FÖLDES

Experiences:
Communication 360 °
Journalist,
 radio presenter, editor and reporter
TV editor for the Hungarian RTL
Press officer for a Hungarian Prime Minister
Writer
News Presenter for Michelin
Festival strategist for the Francophone market
PR, marketing, partnerships for festivals
Founder of Midichloriens

E-mail me !

yannick

Festival Manager
Yannick ROUILLON

Experiences:
Journalist for the French radio 
Aviva
PR, marketing, partnerships for festivals
Event organizer (talent spotters, concerts and parties for festivals)
Campaign creator and manager
Community management
Managing students and volunteers working for festivals

E-mail me !

soazig

Communication Officer
Soazig BONFILS

Experiences:
PR specialist
Graphic design
Community management
Managing students and volunteers working for festivals

E-mail me !